Southwest Airlines Hawaii Heartbeats
Lead Designer, Motion Graphics, Onsite Graphics, Sweepstakes Frontend
Working directly with the creative director, I developed the graphic package used for the Southwest Airlines Hawaii Heartbeats Maui Benefit concert. The package included logo creation, on site prind graphics, and digital promo assets along with a sweepstakes element. The concert was held at the MACC in Maui.
Illustrator, After Effects, Premier, HTML, CSS, Javascript
Through Hawaii Heart Beats, Southwest Airlines encouraged Hawaii residents to sign up for a Rapid Rewards account and enter a sweepstakes to win concert tickets, airfare, and a hotel stay. The program culminated with a concert hosted at the Maui Arts and Cultural Center (MACC), that brought Multi-Platinum country artist, Russell Dickerson, and Hawaii local, Lily Meola, to Maui for a weekend full of music, love, and uplifting community support.