Anheuser Busch Reventon de Verano
Lead Designer, Motion Graphics, Interactive Video, Frontend
Working directly with the creative director, I led graphic and interactive design initatives across Anheuser Busch Reventon digital summer music festival. I designed interactive lower thirds that were displayed during the live performance. Interactivity methods included, click to shop (in stream shopping), Promo Codes, Digital Photo Booth, and Unique sharable moments generated from live content.
After Effects, Premier, RTMP, HTML, CSS, Javascript
This is the main sizzle recap video. I led the design and interavtive development efforts across the campaign.
Used clickable overlays as interactive design method. Users could click the grphic on screen to invoke different engagements.
Streaming technology was developed to allow for user interactivity with the player.