Wes Fulghum Logo

Designer & Developer based in NYC

Casa Bacardi

My Role: Lead Designer, Motion Graphics, Frontend

Working directly with the creative director, I led graphic and interactive design initatives across the Casa Bacardi Music festival camaign. Livestream graphics, promo creation, landing page build.

Tech: After Effects, Premier, RTMP, HTML, CSS, Javascript

See Campaign Assets Below:

This is the main sizzle recap video. I led the design and interavtive development efforts across the campaign including motion and interactive.

Innovation Efforts

Built in-stream interactivity with a customizable digital photobooth.

Web Development

Landing page was built to collect 1PD and promote the event.